Six Reasons to Jump into Social Media Marketing

Let’s be real, we’re ALL scrolling through social media every day. But are you using it to grow your business? If not, you’re missing out! Social media isn’t just about posting selfies and sharing memes anymore (though those are fun too!). It’s a powerful tool that can seriously boost your business. Don’t believe me? Consider this: 77% of consumers are more likely to buy from a brand they follow on social media. (Source: Hootsuite) Pretty compelling, right?

Six Reasons to Jump into Social Media Marketing

Why Your Business Needs Social Media in 2024


Ready to take your business to the next level? Check out these six reasons why you need to jump on the social media bandwagon:

  • Build Buzz and Make People Trust You: In a world where everyone’s shouting for attention, you need to build a brand that people know and trust. Social media lets you tell your story, show off what you know, and get your name out there. Think of it as your online storefront – the more people see it, the more they’ll come inside! Did you know that 91% of consumers visit the brand’s website or app after following them on social media? (Source: Sprout Social)
  • Get People to Your Website: Want more website traffic? Social media is your ticket! Share links to your website, create awesome content that makes people want to click, and run contests to get folks excited. In fact, social media drives a whopping 31% of all referral traffic to websites. (Source: Shareaholic)
  • Find Your Perfect Customer: The best part about social media? You can target the exact people who are most likely to become your customers. Age, location, interests – you name it, you can target it! This means you’re not wasting your time and money on people who aren’t interested in what you have to offer.
  • Turn Followers into Customers: Social media isn’t just about getting likes, it’s about getting sales! Use it to connect with potential customers, answer their questions, and show them why they need your product or service. Leads generated through social media have a 71% higher conversion rate than other lead sources. (Source: HubSpot)
  • Chat with Your Customers: Social media is like a virtual coffee shop where you can chat with your customers, answer their questions, and build relationships. Be responsive and show them you care! 83% of consumers expect a response to their social media questions within a day. (Source: Sprout Social)
  • Stay on Top of Trends: Social media moves fast! You need to be able to keep up with the latest trends and adapt your strategy on the fly. It’s all about being in the right place at the right time. By monitoring trends and using relevant hashtags, you can increase your brand’s visibility and reach a wider audience.

Don’t Miss Out!

Social media isn’t just a trend, it’s the future of marketing. If you’re not using it, you’re falling behind. So, what are you waiting for? Get out there and start connecting!  

Need help navigating the world of social media marketing? Contact Local Leap Marketing today for expert guidance and support!