A company website is built with several different layers of production and providers. You may contract a developer, hire a content agency, and host the website with a cloud server provider. So who, exactly, owns your website? This is an…
If you’re a small business owner, you know that time is precious. There are only so many hours in the day, and you need to spend them wisely. That’s why hiring a marketing agency could be a smart move. A…
A Google business profile has become a must-have for businesses that want to rank higher on search engine pages. According to statistics, 90 percent of people only look at the first-page result. You should always provide potential customers with updated information when…
As a business owner, you likely already know how important it is to have a well-optimized site. After all, SEO can help improve your visibility in search engine results pages (SERPs), which can, in turn, lead to more traffic and…
Right now, in a world where digital presence is more impactful than your physical storefront, many small businesses still do not have a website. Maybe you’ve been thriving on local business for decades. Maybe you’re a startup and haven’t built…
For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend…
What if you could give online leads the “grand tour” from the first time they click on your brand? Google’s new 360 virtual tour feature makes it possible to give your clients, leads, and even hiring recruits a tour of…
If you’re a business owner, priming your business for local search engine optimization is a must. The local search results generated by popular platforms, including Google, Yelp, and Bing, are often more relevant to consumers than national or global search results. Adding your business…
If you are serious about your content marketing, you need to think about search engine optimization, otherwise known as SEO. Though you may want to write about whatever you want, the truth is that you need to really think about…
Having a robust online presence is a crucial factor for business owners today. While having a functional and attractive website and marketing on social media draws in more customers, the efforts may not be enough to take your business to…
