Our Blog
Local Leap Marketing has been helping businesses connect with their customers and grow their brands for more than two decades. Whether you’re just getting started with marketing or you’re a seasoned pro, check out some of our helpful resources!
8 Image SEO Best Practices to Make Your Content More Discoverable
A picture is worth a thousand words. People shop with their eyes, They prefer content that comes with graphs and examples. A vivid photograph can win more clicks and fascinate more readers than the catchiest introduction paragraph. Product images can…
Local Leap Marketing Wins A Best of Texas Award!
Every year, UpCity’s Best of Awards honors B2B service providers’ tremendous work within each state. Winners are selected using a variety of online credibility ranking factors which remain consistent regardless of the year’s focus area. In 2022, Local Leap Marketing…
The Four Fundamental Parts of Every Successful Website
There are four fundamental parts to every successful website – the header, the footer, the sidebar, and the main content area. Each of these sections serves a specific purpose, and if you want your website to be successful, you need…
Local Leap Marketing Celebrates 20 Years!
Celebrating 20 Years of Helping Companies Grow Their Business In 2002, Local Leap Marketing began life as a web design firm with one employee. Today, Local Leap has nine employees and offers a wide array of marketing services from SEO…
How To Optimize Video Content For SEO
SEO or Search Engine Optimization is the art of making your website and other content appear on search engine results. This began with editing text content for Google, but today, SEO has gone far beyond that. One thing that savvy…
Who Owns Your Website? (It Should Be You)
A company website is built with several different layers of production and providers. You may contract a developer, hire a content agency, and host the website with a cloud server provider. So who, exactly, owns your website? This is an…
Hiring a Marketing Agency Could Save You Time: Here’s How
If you’re a small business owner, you know that time is precious. There are only so many hours in the day, and you need to spend them wisely. That’s why hiring a marketing agency could be a smart move. A…
How to Manage Google Updates to Your Business Profile
A Google business profile has become a must-have for businesses that want to rank higher on search engine pages. According to statistics, 90 percent of people only look at the first-page result. You should always provide potential customers with updated information when…
How Often Should You Do an SEO Audit?
As a business owner, you likely already know how important it is to have a well-optimized site. After all, SEO can help improve your visibility in search engine results pages (SERPs), which can, in turn, lead to more traffic and…
The Six Benefits of Hiring a Professional Web Designer
Right now, in a world where digital presence is more impactful than your physical storefront, many small businesses still do not have a website. Maybe you’ve been thriving on local business for decades. Maybe you’re a startup and haven’t built…