Our Blog
Local Leap Marketing has been helping businesses connect with their customers and grow their brands for more than two decades. Whether you’re just getting started with marketing or you’re a seasoned pro, check out some of our helpful resources!
4 Marketing Tips For Child Care Services
If you run a preschool or daycare, having a well-designed website is crucial for attracting new families and promoting your business. In this blog post, we’ll explore the importance of web design for preschools and daycares, as well as some…
Local Leap Recognized as one of the Best SEO Companies in US!
Local Leap Marketing was recently recognized as one of the Best SEO Companies in the United States! This award is a testament to our team’s excellence, hard work, and positive feedback from clients. We are honored to be distinguished among…
Choosing the Perfect Web Designer for Your Wedding Venue’s Website
When it comes to choosing a web designer for your wedding venue’s website, it’s important to take the time to find the right fit. Your website is often the first point of contact for potential clients, and it’s important to…
Why You Should Outsource Your Website Maintenance
Maintaining a website can be a daunting task. There are always new updates and changes to make, and it can be difficult to keep up with the latest trends and technologies. That’s why many businesses choose to outsource their website…
9 Features Every Nonprofit Website Should Have
Non-profit organizations rely on their websites to attract donors and volunteers, and to raise awareness about their cause. However, not all nonprofit websites are created equal. Here are nine things that every non-profit website should have in order to be…
8 Image SEO Best Practices to Make Your Content More Discoverable
A picture is worth a thousand words. People shop with their eyes, They prefer content that comes with graphs and examples. A vivid photograph can win more clicks and fascinate more readers than the catchiest introduction paragraph. Product images can…
Local Leap Marketing Wins A Best of Texas Award!
Every year, UpCity’s Best of Awards honors B2B service providers’ tremendous work within each state. Winners are selected using a variety of online credibility ranking factors which remain consistent regardless of the year’s focus area. In 2022, Local Leap Marketing…
The Four Fundamental Parts of Every Successful Website
There are four fundamental parts to every successful website – the header, the footer, the sidebar, and the main content area. Each of these sections serves a specific purpose, and if you want your website to be successful, you need…
Local Leap Marketing Celebrates 20 Years!
Celebrating 20 Years of Helping Companies Grow Their Business In 2002, Local Leap Marketing began life as a web design firm with one employee. Today, Local Leap has nine employees and offers a wide array of marketing services from SEO…
How To Optimize Video Content For SEO
SEO or Search Engine Optimization is the art of making your website and other content appear on search engine results. This began with editing text content for Google, but today, SEO has gone far beyond that. One thing that savvy…
Who Owns Your Website? (It Should Be You)
A company website is built with several different layers of production and providers. You may contract a developer, hire a content agency, and host the website with a cloud server provider. So who, exactly, owns your website? This is an…
Hiring a Marketing Agency Could Save You Time: Here’s How
If you’re a small business owner, you know that time is precious. There are only so many hours in the day, and you need to spend them wisely. That’s why hiring a marketing agency could be a smart move. A…
How to Manage Google Updates to Your Business Profile
A Google business profile has become a must-have for businesses that want to rank higher on search engine pages. According to statistics, 90 percent of people only look at the first-page result. You should always provide potential customers with updated information when…
How Often Should You Do an SEO Audit?
As a business owner, you likely already know how important it is to have a well-optimized site. After all, SEO can help improve your visibility in search engine results pages (SERPs), which can, in turn, lead to more traffic and…
The Six Benefits of Hiring a Professional Web Designer
Right now, in a world where digital presence is more impactful than your physical storefront, many small businesses still do not have a website. Maybe you’ve been thriving on local business for decades. Maybe you’re a startup and haven’t built…
Local Leap Marketing Announced as a 2022 National and Local Excellence Award Winner by UpCity!
For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend…
360 Virtual Tour for Your Business
What if you could give online leads the “grand tour” from the first time they click on your brand? Google’s new 360 virtual tour feature makes it possible to give your clients, leads, and even hiring recruits a tour of…
How do I add my business to local search engines?
If you’re a business owner, priming your business for local search engine optimization is a must. The local search results generated by popular platforms, including Google, Yelp, and Bing, are often more relevant to consumers than national or global search results. Adding your business…
The Importance of Great Content in SEO
If you are serious about your content marketing, you need to think about search engine optimization, otherwise known as SEO. Though you may want to write about whatever you want, the truth is that you need to really think about…
The Importance of Local Directory Listings for Your Business
Having a robust online presence is a crucial factor for business owners today. While having a functional and attractive website and marketing on social media draws in more customers, the efforts may not be enough to take your business to…