How Does the Local Algorithm Work?
In the old days, if you wanted to locate a business, you pulled out the big yellow pages book. Others reading this may be shaking their head to grasp the far-off concept of turning to a big, printed book to…
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Writing Content To Improve Local SEO
Search engine optimization, otherwise known as SEO, is essential if you want your business to be found. By optimizing your website, blog, and social media sites, you are doing everything that you can to ensure that you are attracting the…
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Optimizing for the Google 3-Pack
What is the Google 3-Pack? The term “Google 3-Pack” is utilized to refer to Google’s method of displaying search results— specifically the top three search results which appear on local search engine results pages (or SERPs). Local SERPs appear when…
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Local Leap Voted Top 3 Web Designers in Plano
Local Leap Marketing is excited to announce that we have been voted “Top 3 Web Designers in Plano, Texas.” Three Best Rated® researches local businesses and professionals in cities across America, and ranks them on customer reviews, history, complaints, ratings,…
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5 Tips for Creating Quality Content on Your Website
As a society, we’re consuming record levels of information online. Google is our go-to when we have a need, a question, an interest. As small business owners, we need to be able to effectively communicate digitally in order to reach…
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8 Questions You Need to Answer for a Great “About Us” Page
Your business should consider the “about us” page as one of the most important pieces of advertising you can create. Customers come here to learn about the people and the company they may choose to deal with now or in…
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Why Should A Business Invest In SEO?
If you are a recent startup or even an established business, chances are you’ve heard of SEO (Search Engine Optimization). SEO brings measurable returns and it can truly make or break a business. And yet, many companies are still holding…
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How To Find The Right Website Designer in 2019
Your website needs to be attractive, enticing and available 24/7. In today’s digital world, over 85% of consumers use the internet to find a local business. In fact, the first exposure to your business is likely to be your Google…
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How to Create the Perfect Google My Business Listing
You’ve worked hard to get where you are. You’ve got a business you are proud of. You’re out there with an online presence second to none. (If you don’t have that second-to-none presence, let us help you get there.) But, have you forgotten…
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Local Leap Named One of the Best Web Design Agencies in Texas
Local Leap Marketing was recently named one of the Best Web Design Agencies in Texas for 2019! Design Rush is an industry leader in marketing insights, business growth strategies and advice for companies seeking the best web designer for their…
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Are SSL certificates necessary?
Recent SSL Requirements by Google have affected business websites in monumental ways that you may or may not be aware of at this time. Local Leap Marketing is paving the way for our clients to develop a greater understanding of the…
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Why Hiring a Social Media Marketing Consultant is a Good Idea
Social media is quickly becoming the most common way for people to connect for both personal and professional purposes. Since it attracts hundreds of millions of daily unique users, social media is also a great way to market your business….
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3 DIY SEO Tips For Businesses
There are some things that we just want to get a taste of first hand. Rather than hiring out a particular service to a qualified SEO professional, we want to take a stab at it ourselves, save a little money…
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Make Social Media Marketing Profitable
Unlocking Social Media Marketing Strategies That Create ROI In today’s dynamic business landscape, harnessing the power of social media has become crucial for companies aiming to achieve profitability and sustainable growth. However, achieving profitability through social media requires a strategic…
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Does My Website Need to Have Landing Pages?
Why does your business have a website? There is a good chance that the prime reason is for increasing sales and growing your business. You are likely spending money on search and social advertising. There is also a good chance you…
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The Fundamentals of SEO
When it comes to keeping pace with changes in SEO, many businesses and entrepreneurs start to feel like they are chasing their own tail. You don’t only have to think about things like keyword density, meta tags, and image ALT…
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Why Is A Website the Best Marketing Investment?
Your website is your 24/7 public relations expert. It’s also your universal salesperson, your customer service representative, and your business analyst. Because all of these jobs are tied up in your website, that means they can interconnect: a new lead…
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Responsive Web Design & SEO Best Practices
SEO, or search engine optimization, is a method used to improve your company’s website ranking when a prospective customer or client uses a search engine to find services that you offer. Studies have shown that the first three listings get…
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Attract New Customers With Google My Business
For many business owners, you have already mapped out a workable SEO strategy and looked through the process of developing your Google My Business, or GMB, listing. This step is imperative in flourishing within the local business market and can…
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Forms of Search Engine Marketing
Promoting your website in addition to your services will give you the biggest marketing benefit. There are times when you will get extra bang for your marketing dollar when you focus on bringing prospects to your website or landing page…
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