Our Blog
Local Leap Marketing has been helping businesses connect with their customers and grow their brands for more than two decades. Whether you’re just getting started with marketing or you’re a seasoned pro, check out some of our helpful resources!
Why Is A Website the Best Marketing Investment?
Your website is your 24/7 public relations expert. It’s also your universal salesperson, your customer service representative, and your business analyst. Because all of these jobs are tied up in your website, that means they can interconnect: a new lead…
Responsive Web Design & SEO Best Practices
SEO, or search engine optimization, is a method used to improve your company’s website ranking when a prospective customer or client uses a search engine to find services that you offer. Studies have shown that the first three listings get…
Attract New Customers With Google My Business
For many business owners, you have already mapped out a workable SEO strategy and looked through the process of developing your Google My Business, or GMB, listing. This step is imperative in flourishing within the local business market and can…
Forms of Search Engine Marketing
Promoting your website in addition to your services will give you the biggest marketing benefit. There are times when you will get extra bang for your marketing dollar when you focus on bringing prospects to your website or landing page…
5 Important Tips for Instagram Marketing
Instagram is an important social media platform. Having an Instagram page has many benefits. For one, it helps build up your brand and authority. In addition, you can drive traffic by including a link in your bio. Here are some tips for maintaining…
4 Reasons Blogging Is Essential for SEO
One of the best ways to boost your SEO campaign is to start blogging. Blogging has many benefits, especially for search engine optimization. Here are four reasons why blogging is essential for SEO. Fresh Content Google factors fresh content into…
Leap Ahead of Your Competitors Using Local SEO
Local SEO is the practice of building reliability and relevant signals around your specific location. Here are three 3 tips to get ahead of your competitors using local SEO . It’s Not Just Google My Business You probably are aware of…
Use Local SEO to Improve Website Traffic and Increase Customers
If you own a local business, you need to have a website, and that website needs to be optimized to attract local customers. This is also known as local SEO. Here are four tips for attracting local customers to your website and…
4 Important Tips for Blogging Success
Blogging is a great way to attract new visitors. Through inbound marketing, you can reduce your advertising costs and attract quality leads. Here are a few tips for blogging success. Prioritize One of the main differences between successful blogs and…
Why Your Business Blog Isn’t Working
You likely found today’s article because you’re blogging for business efforts are falling far short of expectations. It is extremely frustrating when you are working hard to publish unique and valuable content, but it is not translating into more leads or sales….
3 SEO Mistakes To Avoid in 2017
You know that SEO is a crucial part of any successful business. Search engine optimization helps improve your rankings on search engines like Google and Bing. This means more traffic to your website and more potential sales. But SEO is always…
4 Tips For Organically Growing Your Blog’s Following
“Organic growth” is one of those buzzwords you hear a lot when it comes to blogging. It sounds good, but what does it mean? Well, think of your blog as a garden. Instead of using a bunch of artificial products…
Top WordPress Caching Solutions to Speed Up Slow Sites
Seven out of 10 websites are too slow, according to Google. They take at least seven seconds to load content above the fold, and that’s three times longer than what’s considered ‘best practice.’ Those delays are costly. An Akamai study…
The Biggest Local SEO Mistakes to Avoid
Virtually every business needs to focus on Local SEO, regardless if you are a location-based business or you are a national brand with multiple locations. While each type of business has their own local search challenges, there are some tactics…
5 Valuable Tips for Blogging Success
Blogging is a great way to attract visitors and turn them into sales. Here are a few tips to help you out with your blogging success. Develop a Blogging Schedule A blog doesn’t look good if it hasn’t been updated…
Why You Need A Local SEO Consultant
Were you ever approached by someone who claimed to be an SEO expert and who promised to get your website ranked on the first spot of Google within a few days? As a website owner, you’ve probably either been approached…
Why Your Website Needs to be Mobile-Friendly
As a business owner, you know how the internet has changed the way people search for companies online. Moreover, it has changed the way you engage prospects, leads. and clients. And social media websites, like Facebook, have influenced buyers and sellers. Not…
Improve The Customer Experience Online
Appealing websites give customers confidence and this helps build trust in your company and your brand. Here at Local Leap Marketing, we design websites that are informative and engaging. If your website is easy to navigate, then your visitors can…
What Is Responsive Web Design?
In today’s world, people know that there is competition. They know that they can go online and find a company to buy a product or obtain a service. They also know that if they don’t like what they see, there…
How to Protect Your Website from Malware and Hacking
As a blogger, your greatest nightmare is waking up to the fact that your website has been hacked. Whether it will be replaced by characters of a foreign language, adult or illegal content, or anything else, it makes no difference…