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Local Leap Marketing has been helping businesses connect with their customers and grow their brands for more than two decades. Whether you’re just getting started with marketing or you’re a seasoned pro, check out some of our helpful resources!
3 Content Marketing Mistakes That Can Torpedo Your Traffic
Content marketing is all the rage, and it seems like every business is trying to outdo the competition on this front. It’s not just enough to have a blog anymore, now you need to have a YouTube channel, or a…
How Blogging Helps Your SEO Campaign
Businesses are constantly told about the benefits of blogging. Yet, many companies still aren’t writing blogs at the frequency that they should. It’s important to understand how it can really have an impact on your SEO campaign. Fresh Content It’s…
Why Search Engine Optimization is Getting More Complex
Years ago, search engine optimization seemed like a pretty easy concept. You used the right keywords and it allowed you to gain the visibility you needed in the search engines. A lot has changed since then. Knowing about the evolution…
4 Tips to Improving Social Media Marketing
Social media marketing is a great way to get your name out there and connect with people who are already following you. However, it’s not always as easy as people make it out to be. Below are some tips to…
Overwhelmed by Content Marketing? We Can Help!
As you might already know, content marketing is extremely important. Creating blog posts and other content for your website is necessary for a few reasons. Primarily, it can help you boost your search engine ranking in a natural and ethical way….
The Growing Advantages Of Responsive Design
Responsive web design is only growing in popularity and it will stay that way until it becomes standard practice for every website that goes live on the web. With more users than ever viewing websites across a variety of devices, it…
WordPress Security Audit: How Can You Improve Security on Your Site?
Cybercriminals frequently target business websites. They try to steal sensitive data, launch malicious code, or bring down the site so that no one can access it. Small-to-mid-sized businesses sometimes assume that they’ll fly under the radar and won’t attract attention…
SEO Best Practices & 2017 Marketing Trends
Looking Ahead to The Future of Web Design 2017 And Beyond The digital marketing trend continues to migrate toward businesses focusing efforts on responsive design SEO best practices. What can you do with your current online presences to make sure you stay competitive?…
Is Seasonal SEO Worth It?
During the offseason or the slow months, many businesses struggle with what is known as seasonal SEO. It is a hard decision to make. How do you determine to run your SEO throughout the year or just during “holiday” season? You…
Content Marketing and SEO
When many people think of SEO, they don’t think of content marketing, and they should. Believe it or not, there is a strong connection between content marketing and SEO. But what exactly is content marketing and why does it go…
4 Reasons To Invest In Responsive Web Design
When designing a website with today’s mobile-heavy audience in mind, it’s crucial to keep responsive web design at the forefront of your design plan. These days most of your client searches will come from different devices, so it’s important for everyone…
Content Marketing Strategy: Going Beyond Social Media
So you’ve recently started developing content to promote your website. Or maybe you’ve been at it for a while. You write an insightful post within your expertise, post it on your blog and… now what? The easy answer is to…
Blogging Techniques for Intent-Focused Search
Smartphones and other mobile devices have forever changed the way people use the internet and search engines. This affects your business in many ways, from website design to blogging. Moreover, Search Engine Watch reports that Google is experimenting with new search engine results pages. These potential…
Get Help with Local SEO to Avoid Making Major Mistakes
Search engine optimization is something that your website needs if you expect to compete with other businesses. Proper SEO makes your website easier for search engines to read and visitors to navigate. However, without much knowledge, you could accidentally sabotage…
Tips on Increasing Sales With Social Media Marketing
When engaging in social media marketing, it is important to remember your goal, which is to attract more customers and grow your business. Here are our top three tips on increasing sales with social media. Show That You Are Human Don’t just…
Be Strategic With SEO
Anything you can do to improve your site’s availability and appearance to search engines will show an improvement in visitors. Even something as simple as underlining a few keywords in your existing site changes the visibility of your site in…
Search Engine Optimization: The Value of Internal and External Links
Content has largely taken over online marketing in the past few years. To attract followers in your target audience on Facebook, you need to create content. To engage subscribers with your marketing emails, you need original content. To manage your…
Are You Optimized for Local SEO?
With the increasing use of mobile technology, more people are searching for local businesses on-the-go. This fact is even truer for travelers and people who are in an unfamiliar area trying to find a local shop, restaurant or office. However,…
3 Ways To Immediately Improve Your Website Ranking
Blogging for your business is fun, but it takes a lot of work! Perfectly blending creativity, originality, and advertisement is difficult, but there is nothing better than pressing “publish” on a piece you just invested in. However, there is this monster called “SEO.”…
Why A FREE SEO Report Would Help Your Business
The internet is overloaded with so much information that it makes finding specific data–including your website–a gamble. Search Engine Optimization (SEO) is a method for using specific strategies so that your website has the most exposure. If you are not…