Our Blog
Local Leap Marketing has been helping businesses connect with their customers and grow their brands for more than two decades. Whether you’re just getting started with marketing or you’re a seasoned pro, check out some of our helpful resources!
Why Your Business Blog Isn’t Working
You likely found today’s article because you’re blogging for business efforts are falling far short of expectations. It is extremely frustrating when you are working hard to publish unique and valuable content, but it is not translating into more leads or sales….
3 SEO Mistakes To Avoid in 2017
You know that SEO is a crucial part of any successful business. Search engine optimization helps improve your rankings on search engines like Google and Bing. This means more traffic to your website and more potential sales. But SEO is always…
4 Tips For Organically Growing Your Blog’s Following
“Organic growth” is one of those buzzwords you hear a lot when it comes to blogging. It sounds good, but what does it mean? Well, think of your blog as a garden. Instead of using a bunch of artificial products…
Top WordPress Caching Solutions to Speed Up Slow Sites
Seven out of 10 websites are too slow, according to Google. They take at least seven seconds to load content above the fold, and that’s three times longer than what’s considered ‘best practice.’ Those delays are costly. An Akamai study…
The Biggest Local SEO Mistakes to Avoid
Virtually every business needs to focus on Local SEO, regardless if you are a location-based business or you are a national brand with multiple locations. While each type of business has their own local search challenges, there are some tactics…
5 Valuable Tips for Blogging Success
Blogging is a great way to attract visitors and turn them into sales. Here are a few tips to help you out with your blogging success. Develop a Blogging Schedule A blog doesn’t look good if it hasn’t been updated…
Why You Need A Local SEO Consultant
Were you ever approached by someone who claimed to be an SEO expert and who promised to get your website ranked on the first spot of Google within a few days? As a website owner, you’ve probably either been approached…
Why Your Website Needs to be Mobile-Friendly
As a business owner, you know how the internet has changed the way people search for companies online. Moreover, it has changed the way you engage prospects, leads. and clients. And social media websites, like Facebook, have influenced buyers and sellers. Not…
Improve The Customer Experience Online
Appealing websites give customers confidence and this helps build trust in your company and your brand. Here at Local Leap Marketing, we design websites that are informative and engaging. If your website is easy to navigate, then your visitors can…
What Is Responsive Web Design?
In today’s world, people know that there is competition. They know that they can go online and find a company to buy a product or obtain a service. They also know that if they don’t like what they see, there…
How to Protect Your Website from Malware and Hacking
As a blogger, your greatest nightmare is waking up to the fact that your website has been hacked. Whether it will be replaced by characters of a foreign language, adult or illegal content, or anything else, it makes no difference…
Finding Distribution Channels for Your Content Marketing
Many leading experts in the online marketing community have likely heard the phrase, “Content is king.” While this is true, a second part has come to follow this phrase in later years that is worth your attention because while content…
3 Content Marketing Mistakes That Can Torpedo Your Traffic
Content marketing is all the rage, and it seems like every business is trying to outdo the competition on this front. It’s not just enough to have a blog anymore, now you need to have a YouTube channel, or a…
How Blogging Helps Your SEO Campaign
Businesses are constantly told about the benefits of blogging. Yet, many companies still aren’t writing blogs at the frequency that they should. It’s important to understand how it can really have an impact on your SEO campaign. Fresh Content It’s…
Why Search Engine Optimization is Getting More Complex
Years ago, search engine optimization seemed like a pretty easy concept. You used the right keywords and it allowed you to gain the visibility you needed in the search engines. A lot has changed since then. Knowing about the evolution…
4 Tips to Improving Social Media Marketing
Social media marketing is a great way to get your name out there and connect with people who are already following you. However, it’s not always as easy as people make it out to be. Below are some tips to…
Overwhelmed by Content Marketing? We Can Help!
As you might already know, content marketing is extremely important. Creating blog posts and other content for your website is necessary for a few reasons. Primarily, it can help you boost your search engine ranking in a natural and ethical way….
The Growing Advantages Of Responsive Design
Responsive web design is only growing in popularity and it will stay that way until it becomes standard practice for every website that goes live on the web. With more users than ever viewing websites across a variety of devices, it…
WordPress Security Audit: How Can You Improve Security on Your Site?
Cybercriminals frequently target business websites. They try to steal sensitive data, launch malicious code, or bring down the site so that no one can access it. Small-to-mid-sized businesses sometimes assume that they’ll fly under the radar and won’t attract attention…
SEO Best Practices & 2017 Marketing Trends
Looking Ahead to The Future of Web Design 2017 And Beyond The digital marketing trend continues to migrate toward businesses focusing efforts on responsive design SEO best practices. What can you do with your current online presences to make sure you stay competitive?…