Local SEO is the practice of building reliability and relevant signals around your specific location. Here are three 3 tips to get ahead of your competitors using local SEO . It’s Not Just Google My Business You probably are aware of the importance of setting up a Google My Business profile. However, it is equally important to be listed in other online directories, including Yelp, Apple Maps, and every other online listing site you can think of, including government websites devoted to listing businesses. Being listed on many different channels will increase your......
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If you own a local business, you need to have a website, and that website needs to be optimized to attract local customers. This is also known as local SEO. Here are four tips for attracting local customers to your website and business. Optimize Your Website Your first step is optimizing your website for local SEO. Include your location in the meta titles, descriptions and tags of your website and its pages. Display your address and name on every page. Make sure Google knows what industry you are in and where you are located. Create......
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Virtually every business needs to focus on Local SEO, regardless if you are a location-based business or you are a national brand with multiple locations. While each type of business has their own local search challenges, there are some tactics which could harm all. The reason Local SEO is so important is that almost half of all Google searches are local. With that in mind, these are mistakes that will harm your local SEO efforts. Local SEO Mistakes to Avoid 1. Local Keyword Stuffing – For a very long time, people believed......
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Search engine optimization is something that your website needs if you expect to compete with other businesses. Proper SEO makes your website easier for search engines to read and visitors to navigate. However, without much knowledge, you could accidentally sabotage your own website. It is best to get professional assistance with local SEO to avoid making major mistakes. Using Google My Business If you want your business to rank well on Google, you need to use Google My Business. It does not cost anything, and it plays an important role in ranking......
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With the increasing use of mobile technology, more people are searching for local businesses on-the-go. This fact is even truer for travelers and people who are in an unfamiliar area trying to find a local shop, restaurant or office. However, many businesses are lagging behind optimization for local SEO and may be losing opportunities every day. How to Optimize for Local SEO It is not difficult to add the information you need to make sure your site is optimized for local SEO. Here are the steps you should take: Claim your Google......
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You invested copious amounts of time and money to ensure your web site was cutting edge. Sadly, this will not matter if your site is hard to find and/or you do not generate traffic. Most people look exclusively at the first page of results when conducting a web search, with a full 1/3 of traffic going to the top-ranked page. Twenty percent of traffic goes to the second-ranked page, and, if your page is not in the top five, there is less than a five percent chance you will receive traffic from the search. All search......
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