An overwhelming number of businesses who are trying to achieve a stronger online presence are under the impression that search engine optimization is too expensive, especially when you’re targeting the same keywords that the corporate giants are after. Here are three…
Without a doubt, local SEO is one of the most important elements of any SEO campaign. This is especially true if local customers make up a large majority of your client base. Here are few reasons all businesses should make local…
If you have been struggling with search engine optimization, or if you are always interested in reading about the latest tips and tricks that will give your website the edge over its competitors, you will find the following three SEO…
If you want to boost your social media marketing results, it is necessary to constantly monitor your progress and analyze your strategy. Here are some tips that you may not have been implementing. Repost Your Evergreen Content Sure, you know…
According to a Moz search ranking survey, mobile friendliness and perceived value of page/site are the top two factors with increasing impact. Other notable areas with increasing impact include: HTTPS Site speed Association with mobile app Influence of structured data…
You may be tempted to ignore search engine optimization, but doing so may be dangerous. In fact, ignoring Google’s algorithm changes brought about the downfall of many prominent websites in 2010 when Google released its Panda update, which penalized keyword-stuffed content on…
It seems as though you can’t escape social media. It is in everything we do and everything we read online. People all around the world have their faces buried in their phones daily, catching up on all the posts that…
At one point or another, every business makes a mistake in the way of marketing. While some mistakes are more drastic than others, it is always best to avoid them as much as possible. If you are looking to improve…
Social media is a powerful tool that small business owners can use to promote their brand and attract new customers. According to data from the Pew Research Center, 65% of adults in the United States use social media. As a…
Social media is everywhere these days. Businesses can get a lot from social media including new clients, potential sales and exposure. However, it is important to always use social media in the right way. Here are 3 social media marketing mistakes…
Pinterest is a unique site where users can collect or ’pin’ items they love, gather them in categories, and share them with others. Like a giant, endless catalog that users wander through using key words and connections between one visual…
If you don’t have much experience with building a website, search engine optimization, or managing social media, you may feel stressed about this part of your business. SEO has a huge influence on your online success and can’t be overlooked by focusing on other…
Big Will Ferrell and John C. Reilly fans will instantly recognize the saying “If you’re not first, you’re last” — a silly quote from the racing movie Talladega Nights. But as it turns out, this seemingly nonsensical phrase may perfectly…
Search engine marketing, such as search engine optimization and paid search engine advertising, is a wonderful way to promote your business online. However, there are right and wrong ways to do it. Check out these three examples of how NOT…
As a small business owner, you should have a website and a blog. You may or may not really know much about search engine optimization (which is commonly called SEO). However, you really need to understand a little bit about…
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