Many leading experts in the online marketing community have likely heard the phrase, “Content is king.” While this is true, a second part has come to follow this phrase in later years that is worth your attention because while content…
Content marketing is all the rage, and it seems like every business is trying to outdo the competition on this front. It’s not just enough to have a blog anymore, now you need to have a YouTube channel, or a…
Businesses are constantly told about the benefits of blogging. Yet, many companies still aren’t writing blogs at the frequency that they should. It’s important to understand how it can really have an impact on your SEO campaign. Fresh Content It’s…
As you might already know, content marketing is extremely important. Creating blog posts and other content for your website is necessary for a few reasons. Primarily, it can help you boost your search engine ranking in a natural and ethical way….
Looking Ahead to The Future of Web Design 2017 And Beyond The digital marketing trend continues to migrate toward businesses focusing efforts on responsive design SEO best practices. What can you do with your current online presences to make sure you stay competitive?…
During the offseason or the slow months, many businesses struggle with what is known as seasonal SEO. It is a hard decision to make. How do you determine to run your SEO throughout the year or just during “holiday” season? You…
When many people think of SEO, they don’t think of content marketing, and they should. Believe it or not, there is a strong connection between content marketing and SEO. But what exactly is content marketing and why does it go…
So you’ve recently started developing content to promote your website. Or maybe you’ve been at it for a while. You write an insightful post within your expertise, post it on your blog and… now what? The easy answer is to…
Smartphones and other mobile devices have forever changed the way people use the internet and search engines. This affects your business in many ways, from website design to blogging. Moreover, Search Engine Watch reports that Google is experimenting with new search engine results pages. These potential…
When engaging in social media marketing, it is important to remember your goal, which is to attract more customers and grow your business. Here are our top three tips on increasing sales with social media. Show That You Are Human Don’t just…
Anything you can do to improve your site’s availability and appearance to search engines will show an improvement in visitors. Even something as simple as underlining a few keywords in your existing site changes the visibility of your site in…
Content has largely taken over online marketing in the past few years. To attract followers in your target audience on Facebook, you need to create content. To engage subscribers with your marketing emails, you need original content. To manage your…
Blogging for your business is fun, but it takes a lot of work! Perfectly blending creativity, originality, and advertisement is difficult, but there is nothing better than pressing “publish” on a piece you just invested in. However, there is this monster called “SEO.”…
The internet is overloaded with so much information that it makes finding specific data–including your website–a gamble. Search Engine Optimization (SEO) is a method for using specific strategies so that your website has the most exposure. If you are not…
Let’s be real, we’re ALL scrolling through social media every day. But are you using it to grow your business? If not, you’re missing out! Social media isn’t just about posting selfies and sharing memes anymore (though those are fun…
Out of site, out of mind. If your customers can’t find you then how relevant are you to their lives? Companies spend lots of time and effort creating and executing strategies that they hope are helping them move up the search…
One of the biggest social networks is Facebook, and Facebook marketing is a crucial aspect of any social media marketing campaign. Here are three tips on how to boost your Facebook marketing campaign. Don’t Turn Your Facebook Page Into an Advertisement Don’t…
It’s estimated that 3 in 4 Americans use one or more social media networks on a regular basis. Social media networks like Facebook and Twitter allow us to communicate more easily with friends and family. However, they can also be…
Often when discussing search engine optimization, the importance of keywords and unique content are emphasized–and rightly so. These factors are fundamental for good SEO. Knowing how to optimize social media helps, too, and you may have already heard about accumulating “backlinks.” But a time-saving…
Does your local business rank at the top of the search engine listings? Local Search Engine Optimization (SEO) is important to help promote your business. Local SEO is a combination of strategy and persistence that will help a business rank on the…
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